Mixing the ethics of architecture with responsive installation, the British based team have managed to platform themselves on a global scale having successfully worked with the likes of Massive Attack and Virgin Media.
The dynamic collective have created their own software which archs human sense and interaction for a form of live art which is truly unique - as it can only function at its best when it involves audience participation. This is what I love most about their work - how it involves the audience, relies on them for it to work and be shown at its best.
The collective of visionaries headed by the Creative Director Matt Clark gives a true insight to the new wave of modern art that has been born in 2010 - creating what no one has achieved before.
However, writing about the UVA and its superb talent isn't enough, their art is one which needs to be seen to be truly appreciated.
Check out their independant website below:
http://www.uva.co.uk/
I leave you with a picture of one of my favourite peices of their work:
This is the visionary that first drew me to the UVA and made me fall in love with their work: I simply love how their use of something as simple as light is able to create the illusion of a boundary, a barrier, a non-existant wall between runway and audience which at the same time looks to the eye so real and is able to create such a mindful impact. Truly stunning.
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